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Do you still remember Dove Evolution? If no, first watch this:

And now for the real thing. Dove made a campaign for real beauty. Quite unique concept in the beauty industry. Is just Dove being hypocritical and cynical or do they really care? Actually, maybe it doesn't even matter. I would like to applaud Dove for having the courage to make such point. All the other beauty companies make teens, and children want to be absolutely perfect in every possible way and make them believe they are not.

Still it is Dove attempt to advert away and steal their customers. But is is heading in the right direction, I guess. We should regard beauty as not the most important thing in life.